Logo Design
Type talks. It tells audiences what to expect: edgy or ordinary, fun or formal, adult or adolescent. I love working with fonts to create logos that captures an essence and leaves an impression.
Logo design
Type talks. It tells audiences what to expect: edgy or ordinary, fun or formal, adult or adolescent. I love working with fonts to create logos that capture an essence and leave an impression.
Words have meaning — type has spirit.
-Paula scheer
Grain Exchange (Bar concept)
I used the Exchange District's historic signage as inspiration, and even hid a bottle of liquor in this logo as a tribute to its speakeasy theme. See it?
St. James Boxing
I wanted a logo that reflected both the old school sensibilities and new school roots of St. James Boxing where I’m a volunteer coach.
I took inspiration from classic boxing brands like Everlast, paired with revitalizing modern fonts. The deco wings are a tribute to the community centre’s sports teams, the Bord-Aire Wings.
The Laszlo Show
A kitsch, retro aesthetic was an important part of my TV program and webseries, The Laszlo Show. The gross golden-brown, off-kilter blue, and very round sans-serif looks like something you would see if you turned on your TV in 1985.
